Jul 28, 2026
There Are Only Four Ways to Tell a Data Story
Most advice about data storytelling is atmospheric. Find the narrative. Take the reader on a journey. Make it flow. None of it tells you what to actually build on Monday, which is why the same three failures keep shipping: the chart post that dumps a filterable table on a reader who wanted a sentence, the dashboard nobody can summarise, and the expensive interactive that everybody praised and nobody used.


