Quando usar um Pie Chart
One slice is the story
"Two thirds of our traffic comes from one channel" reads instantly as a circle. If a single dominant share is the message, a pie communicates it faster than any bar chart.
You have a handful of categories
Two to five slices is the workable range. The reader compares a small number of clearly different shares, which angles handle perfectly well.
The parts genuinely make a whole
Budget by department, revenue by product, votes by party. The categories must be mutually exclusive and add up to 100% of something real.
Your audience expects one
In a board pack or a press release, a pie is the familiar shape for a share breakdown. Familiarity is a real advantage when the point is simple.