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Heatmap

Colour-coded grids that make patterns in large tables visible.

The idea

A heatmap turns every cell of a table into a colour, so hot spots and gaps stand out without reading a single number. Rows and columns can be categories, hours, days or cohorts. Use a sequential scale and keep the same order across every row.

Where to use it

  • Activity by hour and weekday
  • Customer retention by sign-up cohort
  • Daily values across a whole year
  • Stripes that show a trend through colour

Templates

Start from any of these templates and swap in your own data.

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